Plastic surgery has changed quite a bit through the years in terms of who is seeking what and why and also how those procedures are performed. It might seem like people seeking to be beautiful would be a constant, but, as with everything else, the only constant is change.
According to the statistics kept by the American Society of Plastic Surgeons, 15.6 million cosmetic procedures, including both minimally-invasive and surgical, were performed in the United States in 2014. In general this is a six-fold increase in less than twenty years. Six times as many procedures are being done annually since 1997! That’s an enormous shift in the acceptance of and demand for the types of hands-on self improvement Bancroft Feldman does every day.
Of the top five cosmetic surgical procedures performed, breast augmentation was number one, and liposuction was number three. The number of breast augmentation procedures is up 35 percent since 2000. Of course, this reflects the fact that what people consider beautiful or alluring is different than it was then. Trendier procedures now include: buttock augmentation, labiaplasty, and fat grafting, which is the insertion of fat into the body, often into the face, and particularly as it ages. It’s likely that the demand for the last procedure is driven by the Baby Boomers’ demand to maintain their appearance as well as their competitive edge in the workplace.
What procedures are less popular now than they were in 2000? Eyelid surgeries, facelifts, forehead lifts, hair transplants, and chin implants. It would seem that, from the neck up, people are experimenting with no downtime injectables like Botox and fillers as a first step before surgery.